Digital Advertising’s Repeat Problem
Here’s a quick thought exercise: think of your five favorite ads — TV commercials or print. Odds are, you can recall them quite quickly. Mine, for example, in no particular order: MJ and Bird...
View ArticleThe Fast-Talking Year of 1989
Speed was “in” in 1989. In that last year of the penultimate decade of the 20th century, fast talking and singing gripped the nation. Or, at least gripped an 11-year-old boy. I remember riding the...
View ArticleDown South In New Orleans
I was in New Orleans for Digiday’s Programmatic Summit. But when the panel discussions were over and the networking moved from the formal setting of the Ritz-Carlton to the informal backdrop of the...
View ArticleJournalist: What’s In A Name?
As the media world evolved, from general news to niche content, from devoted audience to audience fragmentation, so has what it means to be a journalist. Continue reading →
View ArticleWhat Little Kids Are Made Of
I saw with my own two eyes the difference between little boys and little girls. Continue reading →
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